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These are the moments that innovators dream
about—when all of the traditional
operating rules and presumptions are
challenged. Without shocking and anxious
episodes like the one we are in, antiquated
practices and outworn presumptions continue
to govern business as usual.
This is clearly no longer business as usual.
Everything, from top to bottom, is in flux.
The traditional jigsaw puzzle picture of
normality has just been tossed in the air. A
new puzzle picture is interactively in
formation as pieces acquire new attributes
creating a remodeled landscape.
Seldom do opportunities for innovation arrive
in such abundance. These are not the simple
innovations that are the stuff of day-to-day
operations. Those are always available.
This is a thunderstorm of wrenching
discontinuities. These startling and abrupt
continental shifts in the economic landscape
seldom arrive with such devastating momentum.
In a heavy storm, there may be much rain, but
the flower of strategic innovation gets
plenty of nourishment.
Where will the flowers of renewing strategic
innovation most likely bloom? We will find
them in changes in market structures
and changes in perception.
This is a time that people in organizations
everywhere should be pausing to evaluate
their own strategic opportunities for change.
This is the key question to ask: What
changes in perception or in market
structure might we capitalize on as
opportunities for strategic innovation?
Here are a few broad examples of the sort of
answers those questions might elicit:
What are the changes in perception or market
structure that may touch your organization?
Take some focused time to review them with
others in your organization.
The changes you notice constitute fissures in
the hard rock of business-as-usual that have
exposed fertile new soil for the flower of
strategic innovation. Cultivate that
soil and watch the flowers bloom.
jgj |
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