November 2001

 

Innovation Tips

ideas to help you foster collaborative innovation

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The Soul Aroused

 

In the middle of the road of my life

I awoke in a dark wood

Where the true way was wholly lost.

Dante

 

Too many have lost their way in corporate America. Surveys have shown that up to 80% of workers are dissatisfied with their jobs. The most dangerous time in a mans life is at nine oclock on Monday morning when a heart attack is most likely to occur. The other very dangerous time is just after retirement from work, when most fatal illnesses occur. One death is caused by the strain of carrying the faade of a soulless life, the other by the stress of losing that faade.

 

What is soul? Soul is beyond definition. It cannot be touched, but can be felt; it cannot be seen, but is self-evident to inner vision; it cannot be heard, yet we are ever prodded by its still, small voice. It is like the tiny mustard seed: It can grow so large that birds of the air build their nests in its branches, or it can remain indiscernibly small if the seed falls on barren soil. The shaping of soul is the ultimate human endeavor.

 

We cannot tangibly grasp soul, but we can feel the palpable anxiety and vacant pit in our stomachs that a life without soul engenders. As Joseph Campbell noted, if we do not come to know the deeper mythic resonances that make up our lives, those mythic resonances will simply rise up and take us.

 

Those mythic resonances call each of us to unique lives. They are at the heart of our unique identities and purposes in life. Our educational system, institutions, and corporate America often suggest that we should all think and look alike. But such dogma will kill the soul within us all. Diversity is the essence of soul. The organization that usurps our unique purpose and destiny suffocates the soul. Those who artificially conform to other peoples standards or to the organizations purpose at the expense of their own are like Oscar Wildes ironic acquaintance, who has no enemies but is intensely disliked by all his friends.

 

We too often allow our dreams and desires to be constricted and replaced by the purposes of the organizations we serve; we refrain from breathing into them the passion and vitality that is ours to give. Then we wonder why those organizations seem to have such a stranglehold on our lives. Tomorrow, we say.  Ill make a change tomorrow, but in the meantime, Ill make do. Then ten years go by and we find ourselves awakening in a dark wood where the true way is wholly lost.

 

What if organizations could be the places where our individual passions find expression, where the soul can live and breathe? What if they could be highly innovative places where the inherent creativity of peoples lives steps outside their prescribed job descriptions, where the full capability of the unique individual is brought to bear for the benefit of the whole?

 

What would it be like if the complexity and vitality of an organization were born of the passion, vision, and imagination of its members, instead of constricted by a mechanistic organizational chart?  What if we developed new metaphors for organizations that started with soul and individual passion, rather than trying to stuff that passion into a prescribed job description?

 

What would it be like if we could create organizations where the soul was aroused, rather than stifled? To have organizations where 100% of the people love their work, this is precisely what we must create. The soul will not have it any other way.

 

Further reading: The Heart ArousedPoetry and the Preservation of the Soul in Corporate America by David Whyte. His book, which prompted this article, is a deeply insightful account of the need for soul in corporate America.

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